Meet the project founder, scientist and entrepreneur, Sam Naef.
Doing our bit to avert the very worst of climate change means going beyond nodding along in agreement with those who are sounding the alarm about the dangers we all face from pumping hundreds of billions of tonnes of carbon pollution into the atmosphere.
It means we individually and collectively have to make drastic changes in our lives to reduce carbon emissions to beyond zero.
How many of us cast our guilt into the recesses and shadows of the mind as we book that next flight, or order one more juicy beef steak that we lament is becoming harder to conscience?
A new initiative, The Climate App, is currently in development and aims to help all of us reduce our carbon consumption by socialising and gamifying the task of adjusting our lifestyles for the greater good.
There is much more to the Climate App than this and so in this special episode of Shaping The Future, I am speaking with project founder Sam Naef about who they are, what they need and when we can expect to participate in this unique effort to help mainstream positive climate action.
Please support the Indiegogo campaign to make the Climate App a reality and affirm our willingness to try everything possible to shape a better future.